G2 Crowd is an online peer-to-peer review platform. It has over 20,000 paid customers. BigMachines employees were the founders of the site. The site was created by two former employees of BigMachines in May 2012 to collect user reviews on business software. The company has been growing rapidly and enjoying increasing popularity since its inception.
G2 is a peer–to–peer review site
G2 crowd is a peer–to-peer review website that aggregates reviews on business software products. It functions as a competitor to Gartner’s magic quadrant review system and helps identify high quality and high-ranking products. The site prevents fraudulent reviewers and employees from reviewing products and services.
The site is free to use and does not charge companies to list their products. An individual company can pay to subscribe to get analytics that show who is buying what, when, and why. It might pay the G2 crowd to review a product if it is selling software.
It has 20,000+ paying customers
G2 Crowd is an online peer-to-peer review site for business software. It was founded by Chicago-based G2 Crowd in 2013. It currently has over 20,000 customers. The company has been called the "Glassdoor" of software reviews. It has raised more than $30 million from investors including Accel Partners and Pritzker Group Venture Capital. It plans on growing to 500 employees in 2023.
G2 Crowd is growing quickly and continues to gain popularity. It published 75,000 reviews in 2013, a three-fold increase on the previous year. It expects to publish 225,000 reviews in 2015. It continues to expand to meet the demands of business users.
It is available in a freemium package
G2 Crowd provides a crowd-sourced marketplace to buy and sell business software. It has established strong traction in the $3.7 trillion enterprise technology market. It provides a unique approach to software market and is trusted in large companies like Nike and Facebook. Jules Maltz joined the company's board as a director.
G2 Crowd makes its money by offering premium services for vendors. The site allows vendors to create premium profiles for their products. They can add videos to their profile pages, and track profile views. Over the past 16 months, the company has seen a dramatic increase in its sales. It plans to expand into Europe and Asia.
It uses a recurring revenue model
G2 Crowd celebrated 2 years of code in April this year. The site started offering vendor offerings and generated its first revenue. The founders raised $2 million and the company recently closed a second round of seed funding from Hyde Park Venture Partners and Chicago Ventures. The founders still own the majority of this company.
Abel was born in Sewickley, Pennsylvania and is the current executive chairman of ThreeKit. ThreeKit helps companies create visual product visuals by using cutting-edge technologies like virtual photography and augmented reality. He recently moved to San Francisco with his wife. SaaS Mag interviewed him about his company's growth plans, and how smart growth can help G2.
It is a conscious culture
The G2 Crowd is a conscious community that empowers individuals to make an effect and grow together. They are committed to fostering a culture of freedom, shared humanity, and self-awareness. The largest and most respected marketplace for software worldwide, it has a global footprint. Over 60 million people trust each other's peer reviews. It is also home to thousands of companies that work together to build reputation and grow their business.
G2 has attracted more than $100 million in venture capital to date. In a Series C round, IVP led the company to raise $55 million. Godard Abel, its CEO, has a history in the tech industry and is an entrepreneur. He was previously the co-founder and sales manager of two companies, BigMachines (now SteelBrick), which were later acquired by Salesforce.